NTR’s upcoming film Shakthi is already setting new records even before its release. Given the hype about the film,it’s natural to deduce that there must be fierce competition for the film’s distribution and other rights. However, this deal for Ceded region is beyond any doubt a jaw-dropper which has caught even the trade pundits by surprise.A source tells us that, there’s an offer for around Rs 10 crores for the distribution rights in Ceded region.That’s not it.There are several offers from individual districts from the same region and if taken into account all these offers, the producers are on the brink of getting a eye-popping deal of around Rs 13 crore!This is a new record for the distribution rights of any film in Telugu cinema history in Ceded region.
Since we love comparing numbers,lets see how the film fares with some of the recent high-profile releases. Balakrishna’s Parama Veera Chakra had got an offer of Rs 11 crores for both Nizam and Ceded territories combined. Back in November, Ram Charan Tej’s Orange was offered Rs 6.5 crores for the same territory and Mahesh Babu’s Mahesh Khaleja got a deal of close to Rs 5 crores. Comparison to all these films, Jr NTR’s Shakthi seems to be miles ahead already. It remains to be seen how the film turns out when it opens in screens on April 30.
Article Involves:: N T Rama Rao jr, Nandamuri BalaKrishna, Ram Charan Teja, Mahesh Babu
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