He has over two decades in the film  industry and more than 70 movies to his credit, but southern superstar  Nagarjuna is in no mood to sit on his laurels. He is busy doing  experimental cinema, plans to open a film institute down south and  doesn't want to waste time by accepting Bollywood offers."I had a nice roller-coaster ride in the  industry. I have learnt many lessons. There were many ups and downs  and, thankfully, I survived them all. And every experience has been very  enriching and satisfactory,Nagarjuna said in an interview over phone  from Hyderabad The Chennai-born 51-year-old actor is a  qualified engineer and he even went to the University of Louisiana at  Lafayettein the US to do his masters, but the acting bug bit him so hard  that he took a plunge into showbiz.
                   And why not when he had an  inspiration at home - his father Nageswara Rao is an actor and a  producer.So Nagarjuna's acting journey began with  Madhusudan Rao's 1986 movie "Vikram" and he not only became a big name  in the south but also did a few Bollywood projects. He has played all  kinds of roles - from emotional and romantic to action and comic.He has even featured in devotional  Telugu film "Annamayya", which fetched him the Nandi Award for the best  actor in 1997. But the success brought some problems as, Nagarjuna says,  after the film audiences refused to accept him in any other role for  four-five years."My films didn't do well after the  movie. I just couldn't get away from the image," said the star who even  now wants to play a mythological character from the Mahabharata and the  Ramayana.
                     "We grow up listening to stories  from  the Ramayana and the Mahabharata. So I would like to portray any  character from any chapter of these epics," he said.He also wants to do  "experimental cinema"."I want to do something that can satiate  my hunger for breaking the stereotype. Unlike Bollywood, Tollywood  (Telugu film industry) is not experimenting with cinema.So the change  has to start from some where ; let me be the first one.Audience is same  everywhere and so we have to try to break free from the regular masala  movies," he said. Calling his upcoming venture "Gaganam"  experimental, Nagarjuna says it is very different from what he has done  so far and hopes to bring change in southern cinema with the film.In Bollywood, one remembers Nagarjuna  for "Criminal" and his last Hindi movie was "LOC Kargil" and he said  laughingly: " 'LOC' was enough for me.
                   I don't want to waste time.""I have been offered scripts, but  getting out of Hyderabad, shooting somewhere else, it doesn't work for  me; hence there are constant clashes. I have things happening here, all  under control, so I am comfortable here," he added.The actor-producer doesn't rule out the  possibility of producing a Bollywood film if he gets the right package.  But direction is a no-no for him.Nagarjuna has been dabbling in different  business for the past five-six years. He is closely associated with  Telugu TV channel Maa TV - he is on its board of directors.Apart from this, his restaurant N-grill  is a popular dinning place in the plush Jubilee Hills, Hyderabad, and he  has plans to take it to other cities like Delhi and Bangalore as well.
                The most ambitious project that  Nagarjuna is currently focussing on is Annapurna Studios Pvt Ltd (ASPL)  in Jubilee Hills that will train technicians and budding actors."Unfortunately, down south we don't have  a film school like you have in Mumbai. So the gap has to be filled and I  am looking more at the quality aspect; hence this project has come up.  After all these years in the industry, I have seen there is no proper  channel or guidance here if one wants to make a career in this line," he  said."
                   So a person learns on the job. But this  is not the right way. Hence it will be on the lines of the American  film institute, New York University, and the University of Southern  California. The objective of this institute is to upgrade talent for  students to compete globally," he added.According to him, this is a way of  giving back to the industry that has made him what he is today and see  it scale great heights in future.
Article Involves::  Akkineni Nagarjuna, Akkineni Nageswara Rao, V Madhusudhan Rao