The  actor expressed serious discomfort to the makers of Bollywood film  'Khichdi' on watching one of its promos that refers to him as the  Almighty. The actor has always been treated as a demigod in the South,  that he has several temples in his name there. But humility surpasses it  all. Rajni has expressed discomfort at being called 'God'.
                   A  simultaneous release last week that is doing good business at the box  office is Khichdi. When Rajnikanth  watched one of the promos of Khichdi  on television, he told his assistant to question the producer of the  film on why his name had been used in the promo. Rajni wanted to ensure  that the promo wouldn't call him 'God'.
                  Confirming that he  received this call, JD Majethia, the producer of Khichdi said, "I got  the call on Monday. Apparently, Rajni sir had asked his assistant to  find out the exact nature of the promo. The assistant told me that Rajni  sir did not like to be referred as God. I told the assistant that we  all have immense respect for Rajni sir and are huge fans of his. It is  both unfortunate and fortunate that our humble effort released with his  film.
                   It is unfortunate that we had to clash  our film with his  although it was never planned that way; the fortunate part is that in  spite of such stiff competition with 'Robot' and 'Anjaana Anjaani', our  film stood its ground and has done very good business."
                    Explaining  that the remarks about Rajni in the promo were not derogatory, Majethia  added, "The characters of the film are so stupid that they do not even  recognise God when he comes in front of them. Since they have heard so  much about the temples being made for Rajnikanth, they think that  Rajnikanth is God. It is a sequence on Hansa and Praful. I would have  removed the scene if Rajni sir had insisted on it but it's fine now."
Article  Involves::  Rajinikanth